Mentos History
Who sparked the beginning of a Fresh New World? Scroll down and see the success story of Mentos.
2014
MENTOS CINNAMON IN THEATER BOX
Mentos introduces Cinnamon in a theater box.
2014
NEW MENTOS FLAVOR
Mentos introduced a new and refreshing Spearmint flavor. This joins the successful Mint flavor that consumers continue to enjoy on a daily basis!
2014
INTRODUCE NEW MENTOS GUM TV
2013
ROLL WITH IT
Mentos launched the Roll with It TV commercial, that put a new spin on the classic Freshmaker commercials.
2013
MENTOS BREATH MINTS
Mentos introduced the breath mints in three flavors: Peppermint, Wintergreen and Orangemint. This uniquely strong and satisfying breath mint will take your breath away.
2012
MENTOS IN A THEATER BOX
Mentos Fruit can now be enjoyed in a theater box!
2010
MENTOS GOES SOCIAL
Mentos went social by opening up a Facebook account. Since then Mentos social presence has continued to grow.
2008
MENTOS GUM COMES TO THE US
Mentos Gum was introduced to the US with five exciting flavors in two different packages.
2007
"There's nothing like a Mentos kiss! With a variety of innovative mints and gum there is always the right product to experience the kiss of your life!"
2007
SETTING WORLD RECORDS
The World Record was set for the most Diet Coke and Mentos explosions at one time. The record was set on Fountain Square in Downtown Cincinnati, OH.
Cincinnati, OH2005
INTRODUCED MENTOS GUM
Mentos Gum made its debut in Europe and beyond. The refreshing taste, the unique shape and texture and many different flavors found new fans everywhere.
2001
PERFETTI VAN MELLE MERGER
The year 2001 was a special year for Mentos that saw the Dutch company van Melle and the Italian company Perfetti join forces, making Mentos available in shops everywhere.
1990
THE FRESHMAKER
Mentos introduced the Freshmaker campaign that proved to be right on target: straight after its introduction Mentos sales went through the roof!
1978
US OFFICE MOVED TO ERLANGER
US sales office moved to Erlanger, Kentucky where it currently resides.
Erlanger, Kentucky1976
FIRST TV COMMERCIAL
Mentos made its small screen debut with the first Fresh TV commercial.
1975
FIRST US SALES OFFICE
First US van Melle sales office opened in Massachusetts
Massachusetts1973
NEW MENTOS VARIETIES
While the original Mentos was tickling the taste buds of The King of Nepal, new varieties were introduced. In the US, Mentos lovers got to try cinnamon and menthol, while European addicts were presented with fruit flavored mints.
1960
MENTOS IN A ROLL
The sixties! Revolutions in fashion, sex, music and Mentos. The first Mentos roll found its way to consumers across the globe.
1950
NEW MENTOS PRODUCTION
Mentos production moved to Rotterdam. International orders to France, Germany and the UK marked the beginning of the New Freshness spreading across the world.
Rotterdam1946
PERFETTI WAS FOUNDED
Perfetti founded in Lainate, near Milan.
Lainate1932
MENTOS BECOMES A REALITY
On a train ride to Poland, brothers Michael and Pierre van Melle came up with the vision of a peppermint flavored caramel candy to go by the name of Mentos. This was the beginning of a Fresh New World.
Poland1900
VAN MELLE WAS FOUNDED
van Melle founded in Breskens, Netherlands.
Netherlands"There's nothing like a Mentos kiss! With a variety of innovative candies and gums there is always the right product to experience the kiss of your life!"
Share with friends